Free Download Henry Chesbrough, "Open Business Models: How to Thrive in the New Innovation Landscape"
English | ISBN: 1422104273 | 2006 | 272 pages | EPUB | 1282 KB
In his landmark book Open Innovation, Henry Chesbrough demonstrated that because useful knowledge is no longer concentrated in a few large organizations, business leaders must adopt a new, "open" model of innovation. Using this model, companies look outside their boundaries for ideas and intellectual property (IP) they can bring in, as well as license their unutilized home-grown IP to other organizations.
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