Free Download Commodity Branding: A Qualitative Research Approach to Understanding Modern Energy Brands English | 2023 | ISBN: 3031299655 | 156 Pages | PDF EPUB (True) | 4 MB When it comes to branding the energy space, an exciting and largely unexplored field of research emerges. Energy companies are under the spotlight as consumers press for positive action on sustainability, CSR, and environmental issues. In light of this, this book has two objectives. First, the author explores the
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